Andy Chubb: Don’t let the mobile web pass your brand by


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4 responses to “Andy Chubb: Don’t let the mobile web pass your brand by”

  1. […] Don’t Let Mobile Web Pass Your Brand By (Web Designer)Overall, a brand presence on the mobile web can be created to match and enhance an existing on or offline brand, the design and behavioral subtleties should remain almost invisible to the user. Most importantly it needs to work, wherever it’s being used. A lot of the individuality in mobile sites and apps is in the details, such as custom designed icons that can be changed and adapted to work on different displays. The creation of a good icon that looks crisp and clean and sits nicely within the device’s native interface is another opportunity where you can use your branding to your advantage. As with images it may require the generation of multiple icons at varying sizes to support the range of mobile devices out there. Again, it is worth spending time creating these as a poorly rendered icon isn’t going to do your brand any favors.  […]

  2. […] Don’t Let Mobile Web Pass Your Brand By (Web Designer)Overall, a brand presence on the mobile web can be created to match and enhance an existing on or offline brand, the design and behavioral subtleties should remain almost invisible to the user. Most importantly it needs to work, wherever it’s being used. A lot of the individuality in mobile sites and apps is in the details, such as custom designed icons that can be changed and adapted to work on different displays. The creation of a good icon that looks crisp and clean and sits nicely within the device’s native interface is another opportunity where you can use your branding to your advantage. As with images it may require the generation of multiple icons at varying sizes to support the range of mobile devices out there. Again, it is worth spending time creating these as a poorly rendered icon isn’t going to do your brand any favors.  […]

  3. […] Don't Let Mobile Web Pass Your Brand By (Web Designer)Overall, a brand presence on the mobile web can be created to match and enhance an existing on or offline brand, the design and behavioral subtleties should remain almost invisible to the user. Most importantly it needs to work, wherever it’s being used. A lot of the individuality in mobile sites and apps is in the details, such as custom designed icons that can be changed and adapted to work on different displays. The creation of a good icon that looks crisp and clean and sits nicely within the device’s native interface is another opportunity where you can use your branding to your advantage. As with images it may require the generation of multiple icons at varying sizes to support the range of mobile devices out there. Again, it is worth spending time creating these as a poorly rendered icon isn’t going to do your brand any favors.  […]

  4. Arlene says:

    I like your post Steve! As a web designer, it is very important that you have an updated knowledge about the latest trend for an effective website design..

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